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For brands willing to speak to Gen Z—and listen to them—the rewards will be profound.
The key, of course is speaking their language.
GENERATION Z VALUES AND BELIEFS
In short, Gen Z is unique and powerful. & navigate the digital world with power and ease, creating their own rules of engagement. They see through anything that’s not authentic & hold the power to change society through digital platforms.
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KYLIE JENNER COSMETICS REVIEWS
FORBES-Billionaire Mogul "Famous, Celebrity" (Kylie Jenner)Influence among teens on social media Generation Z consumers... (netboard.me)

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