What is SEO?
SEO (Search Engine Optimization) is the process of optimizing a website both internally (on page) and externally (off page) to be
search engine friendly. Thus, we get higher rankings in SERPs.
The main aspect of SEO is making a website easy for search engine robots and users to understand.
Though, leading search engines like (Google, Yahoo, Bing, etc.) are sophisticated. Still, robots (search engine spiders) can’t understand a website as human can. SEO helps search engine to find what is our website is all about, etc.
What is Optimization in SEO?
Optimization means developing and maintaining your website based on quality guidelines followed by experts in SEO industry. You need to keep SEO goals in mind while developing your website.
Why SEO is Important for Business?
SEO makes your website to rank at the top of search engine result page. It leads to more traffic to your website.